Brand Manager, Irelax · 5+ years in the massage chair & wellness industry
Anthony Chen is the Brand Manager at iRelax, with over five years of experience in the massage chair and wellness industry. Having progressed from a frontline team member to Store Manager and now Brand Manager, Anthony has developed extensive hands-on experience in massage chair products, customer needs and the New Zealand wellness market.
As a top-performing sales professional, he combines strong product knowledge and practical customer insight with experience in brand strategy, retail operations, staff training and sales development. He currently contributes to iRelax’s brand strategy, team development and customer experience across the business.
Areas of Expertise: Massage Chairs · Wellness Products · Product Consultation · Customer Experience · Retail Strategy · Sales Training · Brand Development